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10/29/2006 ERA Networking Event

Join ERA at Providence NY after Adtech read more »

6/14/2006 Direct Response Television New School

The times, they have changed. Direct response television "Old School” featured low-cost media, much less fragmentation and no Internet complications. Also, 95 percent of responses were by 800 numbers, and big brands and mass marketers did not use DRTV. Entrepreneurial advertisers ruled. There is a new philosophy on how to read more »

3/10/2006 ERA Cordially Invites You to a Luncheon

"Who is Responsible When a Bad Show Airs?" Join ERA, ERSP and your colleagues for a luncheon meeting examining the status of the cable industry’s response to self-regulation one year later. read more »

2/22/2006 TGIF Networking Luncheon

Join us for our TGIF Networking Lucheon in March! read more »