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Upcoming Events |
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Friday, October 30th Fall Luncheon - Yale Club 12p-2pm Thursday, December 3rd Holiday Party - Yale Club 530-930p
More information for both events to follow shortly. |
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Wine Tasting Event |
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Join us for EMMA's June Event: Wine Tasting at Divine bar! The wine tasting will feature 8 different wines poured by wine consultants at 2 tasting stations. Wine fact sheets will be provided with brief descriptions of each wine. All 8 wines will be available in unlimited quantities for the duration of the event.
A limited selection of beers, alcohol, and soft drinks are included and will be provided by request. We will also have salads, sandwiches, and hors d’oeuvres. Date: Tuesday - June 23, 2009 Location: Divine Bar – 236 West 54th Street (between 8th Ave & Broadway) Time : 6-9pm Cost : $125 Non-Members, $75 Standard-Members Nearest Transit: 50th St- Broadway (1) 7th Ave – 53rd St (B, D, E) 57th and 7th Ave (N, Q, R, Q)
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DR to Branders: Want the Secret? Get in Line |
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"A month ago in this space, I wrote about the widespread belief in direct response marketing that is almost always evident in the housewares vertical. Today, as I take a quick break from the show floor at Chicago's McCormick Place, I can gladly report two things: the housewares business is alive and well, and the direct response players in the housewares business are hotter than ever." Read more. |
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A Seat at the Table |
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Broadcast, satellite and cable network ad sales leaders Stephen Appel, Michael Finn and Jeff Lucas discuss the growing role and influence of direct response on their overall businesses. Read more. |
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Infomercials Find Their Way to Television’s Prime Time |
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The last two Saturday nights, CBS’s prime-time lineup included “Game Show in My Head,” “48 Hours Mystery” — and lots of infomercials. The two-minute commercials, for a DVD set of “The World at War” and a CD of relaxing classical music, both from Time Life, ran during almost every show on the network’s recent Saturday nights. Read More. |
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